✍️ What Is Copywriting?
Copywriting is writing words (called “copy”) that sell products, services, or ideas. It’s used in ads, websites, emails, product descriptions, and more. The goal of copywriting is to get people to take action — like buying something, signing up, or clicking a link.
✅ Skills You Need
You don’t need to be a perfect English speaker — just focus on:
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Writing clearly and persuasively
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Understanding the customer’s needs
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Using emotional and engaging language
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Basic grammar and spelling
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Creativity and storytelling
You can learn copywriting from YouTube, HubSpot Academy, or free blogs by experts like Neil Patel or Copyblogger.
🛠️ How to Start Earning by Copywriting
1. Learn the Basics
Start with simple formats like:
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Product descriptions
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Instagram captions
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Facebook ads
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Website homepage copy
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Email copy
2. Create a Small Portfolio
Write 3–5 sample pieces:
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A fake product description
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A landing page for a pretend business
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A sample ad or email campaign
Save them in a Google Doc or PDF to show clients.
3. Offer Services on Freelance Platforms
Create gigs on:
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Fiverr: “I will write a high-converting product description”
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Upwork: Apply to copywriting jobs
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Freelancer, PeoplePerHour
Start with small tasks, gain reviews, and grow your reputation.
4. Find Clients on Social Media
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DM small businesses or online stores and offer to write their product descriptions or ads
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Join Facebook groups and LinkedIn communities for startups and entrepreneurs
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Share writing tips and samples on your own Instagram or LinkedIn page
5. Specialize and Increase Rates
Once you gain experience, specialize in:
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E-commerce copywriting
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Email marketing
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Sales funnels
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SEO copywriting
Experienced copywriters can charge $100–$500+ per project or even per page.
💰 How Much Can You Earn?
| Type of Copy | Average Rate |
|---|---|
| Product description | $5 – $50 each |
| Website homepage copy | $50 – $300 |
| Email sequence (3 emails) | $50 – $200 |
| Facebook ad copy | $10 – $100 |
| Sales page | $100 – $1000+ |
Even as a beginner, you can earn $10–$30 per hour, and with practice, grow much more.
📈 Tips for Success
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Focus on benefits, not just features
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Use strong headlines to grab attention
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Learn basic sales psychology
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Always edit and proofread your work
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Keep improving by reading good copy and practicing every day
🔧 Tools to Help You
| Task | Tools |
|---|---|
| Writing & editing | Google Docs, Grammarly |
| Headline ideas | CoSchedule Headline Analyzer |
| Research | Google, Ubersuggest, AnswerThePublic |
| Learning | YouTube, Copyblogger, Neil Patel |