🛍️ 1. Choose What to Sell
Etsy is best for:
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Handmade goods (jewelry, candles, art, clothing)
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Vintage items (must be at least 20 years old)
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Craft supplies (beads, patterns, tools)
🔎 Tip: Research what's trending on Etsy using Etsy's search bar, Etsy Trends report, or tools like eRank and Marmalead.
🛠️ 2. Set Up Your Etsy Shop
Go to Etsy.com → Click "Sell on Etsy" → Follow the steps:
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Name your shop
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Set up your currency and location
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Add your first listings
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Set payment methods (PayPal, Etsy Payments)
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Set up billing (for fees)
💡 Pro Tip: Choose a memorable, brandable shop name that reflects your niche.
📸 3. Create High-Quality Listings
A good listing includes:
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Clear product title with keywords
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Great photos (multiple angles, clear lighting)
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Detailed description (size, materials, usage, care)
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Competitive pricing
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Tags (use all 13 tags for SEO)
🛒 Use tools like Canva for product mockups and Lightroom for editing photos.
💲 4. Understand Fees
Etsy charges:
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Listing Fee: $0.20 per item
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Transaction Fee: 6.5% of the sale price
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Payment Processing Fee: Varies by country (around 3% + $0.25 in the US)
📘 Check Etsy Fees page for current info.
🚀 5. Market Your Shop
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Use Pinterest, Instagram, or TikTok to showcase your products
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Consider Etsy Ads to boost listings
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Offer discounts or free shipping
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Encourage customer reviews
📧 Collect emails for a newsletter using tools like Mailchimp.
📦 6. Fulfill Orders Efficiently
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Ship on time (use Etsy Shipping Labels for discounts)
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Provide tracking numbers
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Package items securely and attractively
📈 7. Grow and Optimize
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Track your best-selling items
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Analyze traffic sources via Etsy Stats
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Get feedback and improve listings
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Consider seasonal products and bundle offers
Example: Earnings Estimate
If you sell a handmade candle for $20:
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Listing Fee: $0.20
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Transaction Fee (6.5%): $1.30
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Payment Fee (approx. 3% + $0.25): $0.85
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Total Fees: ~$2.35
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Net Earnings: ~$17.65 (before cost of materials/shipping)